These Austin small businesses share how they geared up for SXSW 2017
For 10 days every March, nearly 90,000 people converge on Austin for the hugely popular music, film and interactive festival, South by Southwest (SXSW). Last year, festival organizers estimated that the event injected around $325 million into the city’s economy. For the Texas city’s small businesses, it’s like a second holiday season. Gearing up for… [Read the full article »]